Jimmy Fallon can now add fashionpreneur to his resume. As Jimmy tells the story, “My assistant and I stayed up late one night and hot glued a pocket square to an iPhone case…”
The pocket square, like tie clips, colorful socks, cufflinks, bowties, even suspenders have elevates a man’s look by aiding to illustrate his personality. They are not a necessity in a man’s wardrobe but they certainly tell an exciting story.
I see the cache behind this merger of fashion and technology, especially for the Millennial generation. However, I am a fashion purist. This is different then a wearable, because the design is integrated seamlessly into the technology. The manufacturing of a pocket square, in the variety of silks, patterns and colors available, make it a truly timeless accessory. We know how fickle and fast-moving technology can be. The “Pocket Dial” uses the pocket square as a sacrificial lamb to make a dulling brand appear more interesting.